M2A Media Achieves AWS Media & Entertainment Competency Status
London, 12 December 2023 – M2A Media, leading innovator in cloud-based video solutions, announced today that it has achieved the Amazon Web Services (AWS) Media & Entertainment Competency. This competency verifies that M2A Media’s media and entertainment solutions follow architectural and operational best practices, is being actively used by customers in production environments, and customers advocate for the solution.
The media and entertainment industry is transforming as customers re-imagine glass-to-glass workflows across broadcast, content production, direct to consumer, media supply chain and archive, and data science and analytics for media. Media and entertainment customers demand optimal solutions that allow them to realize the complete business value of migrating to the cloud. Not all cloud solutions are created equal and they do not always provide customers the tools to realize the complete operational and economic benefits of operating in the cloud.
AWS Media & Entertainment Competency Partners provide a low-friction way for customers to recognize optimization from a cloud-operational solution. In making cloud-migration decisions, customers are asking for holistic and prescriptive guidance from M2A Media as they look to transition their live video workflows to the cloud. M2A Media are experts in live event broadcast management for the AWS Cloud. Broadcasters and sports-rights owners use
M2A CONNECT, M2A LIVE and M2A CAPTURE to automate and orchestrate AWS Elemental Media Services for their live video transport and direct-to-consumer live streaming workflows, speeding up time to market for valuable events and optimizing resources.
The AWS Media & Entertainment Competency designation is the way to differentiate AWS Partners that have engineered their solutions and demonstrated the ability to deploy and operationalize these solutions repeatedly, at scale. Finally, and most importantly, they have a list of customers that have successfully deployed the solution on AWS.
Matt Hughes, Chief Commercial Officer, M2A Media, said, “We’re delighted to have taken this further step in our partnership with AWS. The AWS Media and Entertainment Competency provides M2A the opportunity to further differentiate our offering, and gives customers the reassurance in M2A as the go-to partner for AWS Media Services orchestration and automation.”
AWS is enabling scalable, flexible, and cost-effective solutions from startups to global enterprises. To support the seamless integration and deployment of these solutions, AWS established the AWS Competency Program to help customers identify AWS Partners with deep industry experience and expertise.
