Diary of an IBC Newbie By Harry McCombe, Business Growth Executive, M2A Media When I joined M2A Media in December 2020, I didn’t think it would take two years to experience my first trade show, one of the largest in the broadcast industry – but then again, life is unpredictable! Following a world beset by a pandemic, the first IBC in three years was always going to be one to remember. Despite not being part

Five Steps to Connect: Distribution In our last blog we looked at what it takes to acquire content using M2A CONNECT, but that begs the question: can a rights owner also use M2A CONNECT to distribute that same content? It’s a simple answer: yes. M2A CONNECT is an integrated product which can handle the process of both distributing and acquiring live video within the AWS Cloud. If you’re a rights owner working with multiple partners,

Five steps to Connect: Acquisition By Callum Elsdon, Product Marketing Manager, M2A Media All too often you will hear about the complexities of the Cloud to acquire content for broadcast TV. We’ve been developing our cloud orchestration product, M2A CONNECT, for the acquisition and distribution of TV channels and events in the AWS Cloud since 2019. Bringing this to market has meant we take on the heavy lifting of developing the streamlined functionality so you

Making M2A Media one of the best places to work in TV This year, M2A Media made it into the annual Broadcast Place Best Places to Work in TV, in the Top Non-Indies category. M2A is therefore among this year’s qualifying companies where 94% of employees declare themselves ‘very satisfied’ with their employer and 83% of employees say they have a good work/life balance. As a people-centric business, this is a badge that we will wear

Free your technical team’s time – and empower your media operators with Profile Composer By Callum Elsdon, Product Marketing Manager, M2A Media It may have started life as a single unmonitored IP stream in a machine room, but live streaming operations for OTT and the internet are now at the heart of broadcast operations sitting side by side with traditional delivery. Today, playout operations for live streaming need to work reliably and predictably, along with